Greggs Sausage Roll Crowned Wax Icon, Velvet Cushion Stuns London Crowd

Greggs sausage roll wax sculpture lands at Madame Tussauds London, displayed atop a regal blue velvet cushion on a plinth, with a commemorative plaque. Artists spent countless hours capturing every flaky layer for its June debut, calling it “synonymous with British culture.”
This iconic British pastry joins Shakespeare and Attenborough in Madame Tussauds’ culture capital zone, making history as the museum’s first food exhibit. Greggs sells 1 million sausage rolls daily—now one sits on velvet, immortalized in wax, crumbs and all, for National Sausage Roll Day.
Artists painstakingly hand-painted the sausage roll model, even adding realistic crumbs.