University of Melbourne Gooning Club’s Instagram, famed for satirical memes and a post on the 'best room to goon,' was suspended by Meta after the university flagged trademark misuse. The viral post drew 12,000 likes before the swift takedown.

After Meta suspended the Gooning Club account for infringing the University of Melbourne’s trademark, the club’s creator promised a new version open to all Melbourne students. One deleted post touted 'more time to goon,' drawing campus-wide attention.

The club’s petition for a dedicated 'gooning room' on campus and their edited university logo made the suspension a viral talking point among thousands of students.